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Icon of five buildings with multiple windows, representing real estate.

More stakeholders. More sales.

The right marketing leads to more stakeholders. Period.

When selling a real estate project, it's all about interest. The sooner you build demand, the greater the chance of faster sales, better pricing and lower project risk.

Frontkom helps developers, contractors and brokers create interest before the ground is broken. Through strategy, data, technology and clear communication, we build visibility and demand in the market so that the right buyers are ready when the sale starts.

We have experience from both small residential projects and large development areas. The goal is always the same: more qualified stakeholders and a more predictable sales process.

Most home buyers start their house hunt digitally - long before the first viewing. Projects that build interest early on get more interested parties and a more predictable sales process.

How to build interest before sales start

In real estate projects, many decisions are made long before the first property is put up for sale. When strategy, communication and digital solutions work together from the start, the project becomes easier to understand, more attractive to buyers and more visible in the market.

The result is

  • more stakeholders

  • a better basis for decision-making

  • A more predictable sales process

Two people talking and smiling
Insight and strategy before sales start
We analyze the market, target groups and competition to understand what actually influences the buying decision. This provides a more secure basis for decision-making and makes it easier to time the start of sales, prioritize correctly and reduce risk in the project.
A clear concept that makes the project attractive

We systematically collect and interpret data on market trends. The purpose is to understand market dynamics, reduce investment risk and identify growth opportunities.
Digital solutions that help buyers make decisions

We develop project pages with home selections, visualizations and 3D illustrations that make it easy to explore the project digitally. When buyers understand what they are actually buying, both interest and the number of registered stakeholders increase.
Marketing that builds demand

We plan and execute marketing that builds interest throughout the entire project period - from early launch to sold homes. The aim is to create visibility in the right channels and attract more qualified stakeholders.
Content and visualization that brings the project to life

Through prospectuses, photos, videos and visualizations, we make the project more concrete and attractive to potential buyers. When people are able to imagine life in the home, both engagement and interest in the project increase.
Leads and follow-up throughout the sales process

We collect and follow up interested parties through campaigns, newsletters and automated runs adapted to the project's construction stage. This improves dialog with potential buyers and increases the likelihood of a sale.
"We help real estate players make smarter decisions. With the right use of AI, we streamline processes, cut unnecessary costs and create sustainable growth."
Torgeir
Torgeir ØystrømSegment manager for the commercial sector at Frontkom
A modern real estate sales process

Less gut feeling. More insight. Better impact.

We combine visual communication, digital solutions and AI-based insights to create a more effective sales process.
Data and insights

We use data and insights to understand target groups, purchase drivers and local conditions.

  
Concept and message

We develop concepts and messages that meet actual needs.

  
Digital solutions

We build digital solutions that help buyers make good choices.

  
Measurement and optimization

We measure, optimize and adjust along the way - based on actual behavior.

  

Ready to create more impact - in a safe and responsible way?

Get in touch with us and we'll look at how technology, insight and people can better support your project.

Effect-caser

Explore how we combine technology and human insight to create measurable value for our customers.